The 3 most common types of crypto airdrops are as follows:
- Standard Airdrop
As part of the marketing strategy, a certain amount of native coin or token is transferred into the user’s current wallets. This is typically done to boost brand awareness and entice more people to invest in the asset during their ICO (Initial Coin Offering).
- Exclusive Airdrop
In this, a group of people receive cryptocurrency via an airdrop aggregator. These third-party websites disseminate information on upcoming airdrop events and budding cryptocurrency projects.
- Holder Airdrops
These are offered to users who hold a certain amount of another cryptocurrency in their wallets. Usually, crypto projects snapshot all cryptocurrency holdings on a specific date and give users the option to claim airdrops based on their ownership.